•
Currently involved with developing and
delivering customer relationship management
and soft skills training for the Banking
and Financial sector in UAE.
HSBC Bank Middle East Limited
(HSBC) 1996 to 2007
Manager,
Card Products and Product Features
Key
responsibilities:
• Develop and implement Credit
Card strategies in UAE and Middle East
• Plan relaunch of Card products
in UAE and Middle East
• Develop and execute new product
launches in UAE and Middle East
• Responsible for Product repositioning
in the Middle East region
• Responsible for developing key
differentiators for HSBC Cards as against
competitors
• Responsible for Launching the
First Instalment plan on credit cards
in UAE and Middle East Region
• Responsible for launching specific
insurance products on Credit Cards in
UAE and Middle East Region.
• Responsible for launching “First
Time in the UAE, Offers on Cards.
• Develop and implement portfolio
management strategies in UAE and Middle
East Region
• Responsible for developing Life-cycle
contact programme in UAE
• Responsible for pricing review
strategy as a pro-active tool in retaining
cardholders, recognising customer impact
and maximising return in UAE
• Responsible for product enhancements
to deliver customer solutions to match
customer needs
• Product Management to manage
the overall customer proposition
• Responsible for Increase usage
for Credit Cards in UAE and Middle East
Region.
JOBS HELD PRIOR TO HSBC
CITI
BANK ( U A E ) 1995
Key
responsibilities:
• Capturing new credit card applications
• Verification of credit card
applications
• Allotting credit limits on approved
applications based on policy
GEOJIT
SECURITIES ( U A E ) 1994
Key
responsibilities:
• Portfolio management ensuring
maximum returns to investors
• Assist in placement of capital
in Primary market in Indian Stock Market
• Analysis and investment recommendations
in secondary markets in India.
PATERSON
STOCK BROKERS (INDIA) 1989 – 1992
Key
responsibilities:
• Portfolio Management ensuring
maximum returns to investors
• Investing in Secondary market
based on buy/sell orders by investors
• Analysing company results and
provide recommendations on monthly newsletter
• Conduct interviews with Finance
Controllers of companies on audited
results
Education
and Qualifications
• Post-Graduate Diploma in Financial
Management (INDIA)
• Bachelor in Commerce (Bangalore,
INDIA)
Personal details
Date of birth: 25 May 1968
Sex: Female
Nationality: Indian
Marital status: Married